Liaison Strategies poll puts Chow five points ahead of Bradford with 12 days to go
A Liaison Strategies survey of 1,000 Toronto residents, conducted October 8 to 9, found Olivia Chow leading Brad Bradford 51 to 46 per cent among decided and leaning voters.
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A Liaison Strategies poll conducted October 8 and 9 put Olivia Chow at 51 per cent and Brad Bradford at 46 per cent among decided and leaning voters in Toronto's mayoral race, NOW Toronto reported on October 14. The firm used interactive voice response to survey 1,000 Toronto residents; the margin of error is 3.1 percentage points 19 times out of 20.
The poll shows a narrower gap than Liaison Strategies' earlier survey. The firm's October 6 poll gave Chow an 8-point lead; the October 8-9 numbers cut that to 5 points, according to NOW Toronto's report.
Where each candidate leads
The survey found Bradford ahead in two regions. In Scarborough, the poll put him at 50 per cent to Chow's 47 per cent. In Etobicoke, it put him further ahead at 59 per cent to Chow's 38 per cent.
Chow leads in the other two regions. Downtown, the poll put her at 57 per cent to Bradford's 39 per cent. In North York, it showed her at 50 per cent to Bradford's 46 per cent.
How renters and homeowners break
The survey found a split by housing tenure. Renters back Chow at 57 per cent to Bradford's 40 per cent. Homeowners back Bradford at 50 per cent to Chow's 45 per cent, according to the NOW Toronto report.
Chow's approval rating
The Liaison Strategies poll also found Chow's overall approval rating at 52 per cent. Forty-three per cent of respondents said they disapprove of her performance as mayor, and 5 per cent said they were unsure.
Other candidates combined hold 3 per cent of decided and leaning voter support in this survey.
What voters can do
Toronto votes on October 26, 2026. Voting places open at 10:00 a.m. and close at 8:00 p.m. You can find the full list of mayoral candidates at /on/toronto-2026/candidates#mayor, and the site's poll tracker at /on/toronto-2026/polls.
Questions this story answers
What did the Liaison Strategies poll find?
Liaison Strategies surveyed 1,000 Toronto residents on October 8 and 9, 2026. Among decided and leaning voters, the poll put Olivia Chow at 51 per cent and Brad Bradford at 46 per cent, with other candidates at 3 per cent. The margin of error is 3.1 percentage points 19 times out of 20.
Which parts of Toronto does Bradford lead in?
According to the Liaison Strategies survey, Brad Bradford leads in Scarborough, where the poll found him at 50 per cent to Chow's 47 per cent, and in Etobicoke, where it put him further ahead at 59 per cent to Chow's 38 per cent. These are the two regions where Bradford holds a lead in this poll.
Which parts of Toronto does Chow lead in?
The Liaison Strategies poll found Olivia Chow ahead in downtown Toronto, at 57 per cent to Bradford's 39 per cent, and in North York, at 50 per cent to Bradford's 46 per cent. Chow also holds a citywide lead of 51 to 46 per cent among decided and leaning voters in this survey.
How do renters and homeowners split in this poll?
The Liaison Strategies survey found a clear split by housing tenure. Renters back Olivia Chow at 57 per cent to Brad Bradford's 40 per cent. Homeowners back Bradford at 50 per cent to Chow's 45 per cent. The poll interviewed 1,000 Toronto residents on October 8 and 9, with a margin of error of 3.1 percentage points.
How was this poll conducted?
Liaison Strategies used interactive voice response technology to survey 1,000 Toronto residents on October 8 and 9, 2026. The margin of error is plus or minus 3.1 percentage points 19 times out of 20.
Is Chow's lead growing or shrinking?
According to NOW Toronto's report on the Liaison Strategies poll, Chow's lead has narrowed. The firm's October 6 survey showed Chow ahead by 8 points; the October 8-9 survey puts the gap at 5 points. Liaison Strategies conducted both polls using interactive voice response among samples of Toronto residents.
What is Chow's approval rating according to this poll?
The Liaison Strategies survey found Olivia Chow's approval rating at 52 per cent. Forty-three per cent of respondents said they disapprove of her performance, and 5 per cent were unsure. The poll was conducted among 1,000 Toronto residents on October 8 and 9, 2026, and has a margin of error of 3.1 percentage points 19 times out of 20.
When is Toronto's municipal election?
Toronto's municipal election is on October 26, 2026. Advance voting ran from October 6 to 11; the City of Toronto reported that 222,550 people cast advance ballots, the highest advance turnout since at least 2010. On election day, voting places open at 10:00 a.m. and close at 8:00 p.m. See the candidate list at /on/toronto-2026/candidates#mayor.
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